The Audience feature on the dashboard allows you to see the number of users who have opted in or opted out of receiving messages. The number of users may increase or decrease at anytime after sending a message depending on how many users have either uninstalled the app or opted out of receiving messages.
Here you can see information on a user and their device, each piece of information is shown below:
Opt Out - Has the user Opted in or out of your notifications, a simple Yes or No will show this
Last Active - This is the last time the User was active on your app.
First Session - This is the first time a user accessed your app with the 2mee SDK present.
User ID - This is the ID given to your user by your developers but if this is not given we will gather and represent the device token here.
Device - Here we show if the user is on an Apple or Android device.
Country Code - This shows the country that the users device is located within.
Language Code - This shows the language the user has their device set too.
SDK Version - Which version of the 2mee SDK the user has installed on their device/app.
Tags - Tags are given to segment the target audience, meaning more personalised messages can be sent depending on given tags.

Test Users

Test users are a group of users who you would like to receive test messages for your app. Any user added to this group will be placed into a segment called test users, you can then select this segment to send messages to while creating a message.
By sending to your test users you can test your app full end to end without having to worry about any live users receiving your test message.
Test users are select from the users section of the audience. Here you will be able to simply tick users if you would like them to be a test user.

Creating an Audience - Segments

A HoloPush message can be sent to all app users, a section of users, defined test user groups, or to lists of users.
This allows you to select the specific audience you want to send your holoPush notification too. Once you have navigated to the ‘Audience’ section there are just three steps required:
  1. 1.
    Click the Create New Audience button
2. Enter a name for your audience within the appropriate box
3. Then choose the filter (Or multiple multiple filters) you want to add to your segment, these filters are:
Country - Choose the country you would like to target based on where the device was last located
Device Type - Choose the device type you would like to target, either Android/IOS or both
UserID - userID linked to a specific user
Language - Target the users based on the language selected for the users device
Tags - Custom tags created by the developer based on the CRM logic or targeting certain specific users for different campaigns
First Install - The time when the device was first registered on the exchange for notifications
Last Session - The last time the device communicated with our servers
SDK Version iOS - Version of the iOS SDK the user has installed
SDK Version Android - Version of the Android SDK the user has installed
GeoLocation - Radius around a chosen location
Once you have chosen which filters you would like to use to segment the user base you can save your newly created segment.

Creating an Audience - CSV

You may have a specific audience that you want to send a HoloPush message to that is not already defined on the platform. You can use your own defined audience by uploading a CSV file with a list of the UserID’s of your users
To upload your CSV, click on the upload CSV section.
Once you are within the Upload CSV Section, click Upload CSV to choose your file. Clicking upload CSV will take you to your computer’s file system to choose the file you would like to upload. Select the file .CSV file and click the Upload CSV button.
Below is an example of the file format that should be used when uploading CSV files. UserIDs should be added with a comma separating each of these
2mee CSV example.csv
Example CSV file
You will also be able to see previously uploaded CSV files, you can either select one of these again or you can download a specific CSV file. Click the download button to download the CSV to your PC or Mac, you are then able to upload this CSV again or click the select button to use as your audience segment.


Topics are strings added to pages of your website. When sending web messages to topics, the message will land specifically on the page of the selected topic or each page of your website the topic is added to. For more information on adding topics to your website see our Web2mee Topics Documentation
All of your topics can be found in the audience section, here you create new topics or any delete current topics.
Last modified 6mo ago